As I’m sure many of you already know, last week was Inbound Marketing Week. Marketing professionals from all around the globe gathered to share and learn about the newest marketing knowledge.

You might be shocked to know that SIXTY Inbound Marketing Week events were held nationwide—and one of them happened to be hosted by our very own San Diego Hubspot User Group.

On to the next thing! #hubspotting #imw15 #sdhug

A photo posted by Mike Limon (@mlimon02) on Mar 5, 2015 at 3:38pm PST

The Speakers

The event, hosted at our usual locale of the Karl Strauss Brewing Company here in San Diego, included 7 different speakers from all sectors of marketing. In a series of conferences and workshops, they each imparted their marketing wisdom and expertise to all fellow marketing lovers.

The night started with our two key Hubspot speakers: Dan Tyre, a Hubspot marketing guru, who spoke on sales & marketing alignment (or “Smarketing”, as he likes to call it); and Mike Vittum– a Hubspot Customer Success Engineer, who showed us the value of the inbound campaign.

#imw15 #sdHUG Mike V and I speaking to a crowd @Karl Strauss Brewery in San Diego CA

A photo posted by Dan Tyre (@dantyre1) on Mar 5, 2015 at 11:28pm PST

We then moved on to our local marketing experts, starting with Thad Kahlow, CEO of Business Online, and Sean Farias, Inbound Marketing Analyst at Business on Market St. Thad taught us about using “big data” to drive marketing ROI across all channels & campaigns, while Sean showed us how to craft an inbound marketing ecosystem right before our eyes.

#SDHUG @Tkahlow rocking inbound marketing week pic.twitter.com/29NIa0rd0m

— Dan Tyre (@dantyre) March 6, 2015

Next up to bat were content marketing superstars Jon Wuebben, CEO of Content Launch, and Bridget Ayers, President of Get Smart Web Consulting. While Jon showed us how to build an infallible content marketing campaign, Bridget just how much putting a little pizzazz into a social media campaign can do.

I had a great time giving my talk at #IMW15 Let me swear and give me beer = best event ever! Thanks for sharing this image @ckfit56

A photo posted by Bridget Ayers (@bridgetayers) on Mar 5, 2015 at 7:19pm PST

Our night ended with a presentation by our keynote speaker and Co-Founder of the $100 MBA Program and Show, Omar Zenhom. Omar showed us that the name of the current game is quality content—not marketing.   

My man getting ready to deliver a keynote to this super fun crowd for #imw15 #SDHUG Chilly San Diego night but everyone's hugging their fine handcrafted beers... #inbound marketing #events #craft beer #sandiego

A photo posted by Nicole Baldinu (@nicole_baldinu) on Mar 5, 2015 at 6:46pm PST

You can see some live tweets from the night below: 
#sdhug Tweets

The Band

In addition to the speakers, San Diego’s premier local band, Caliber, gave a fabulous performance. With their beautiful acoustic covers, the band set the mood for a great night of networking and learning.

Thank you, @CaliberBand for the great atmosphere at #IMW15! #SDHUG pic.twitter.com/7yBSvd3XXU

— Summer Felix (@TheSummerFelix) March 6, 2015

The Sponsors

Sponsors set up booths around the grounds displaying their products and services. Our 2015 vendors ranged from coffee and break room supply vendors to a drawing and design company. On top of the generous donations to the event, they also provided “swag” that was given to each attendee.

Swag bag score at InboundMarketingWeek event :: ready for my season tix at petco! :p #imw2015 #padres #sdhug

A photo posted by Hay Hay #hayhayizm (@instahayhay) on Mar 5, 2015 at 6:53pm PST

The Food

The popular pizza restaurant Woodstock’s delivered their wonderful pizza including one with Sriracha sauce drizzled on top. As a perfect complement to the mouth wateringly delicious pizza, Karl Strauss supplied various beers on tap. The combination was the perfect touch to an already excellent event.

Reminiscing about #IMW15 last week with @karlstraussbeer

A photo posted by Business on Market St. (@bizonmarketst) on Mar 9, 2015 at 2:17pm PDT

Our Inbound Marketing Week event was extraordinarily successful. We had over 200 attendees—and that’s all because of you guys!

Great workshop with @BizOnMarketSt on the complete ecosystem of inbound marketing at #IMW15 #SDHUG pic.twitter.com/ix8SiNeXCN

— KCD Public Relations (@KCDPR) March 6, 2015

We’re looking forward to hosting an Inbound Marketing Week event annually. And of course, special thank you to all who helped make this event possible.Cheers!